Wednesday, December 2, 2009

Rewards Cards Reduction

It’s been a few weeks on the road now and I’ve gotten down into the swing of things. I still have yet to experience some of the craziness that some of my cohorts have, especially in regards to weather and stressful participant situations, so I will consider myself lucky for now. In preparation for all the traveling we do for this job of ours, I spent a little bit of time designing a credit-card-sized format for keeping track of all the various rewards clubs we’ve all signed up with. Below are the two sides for this card, which include all the rewards programs that I have personally signed up for; some of the airlines probably aren’t traveled that frequently with BER, but the content of this card is merely an outline for what it can be useful for.

Really, it helps reduce the number of cards that already clutter our wallets and purses in, hopefully, a visually-conducive way. I’ve attempted to work with this size format to make it easy to fit this in behind a credit card or ID, so the fonts are fairly small, but the current version of the design is easily legible for me. Also, space is an issue because I tried to indicate which hotels and airlines are partners with the program for which I applied; there’s no sense in applying to two separate airlines that would actually let you earn miles with one joint account. Consolidate, not disseminate.

I urge you other Program Managers, and anyone else, to look at the design, consider if it’s something you would like, and contact me about making you a copy. If you’re Photoshop savvy, I can send you my original .psd file, but some fonts are unique to the Windows 7 operating system, so take that into account. I have personally printed mine on heavyweight cardstock and have since laminated it to protect it from wear and tear in my wallet. It has worked wonders for me; hopefully it will for you too!




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